Strategic Consultant (2004-2006), Executive Director (2006-present)
Executive Director of Drago.
Runs the international and national press office for all Drago publications, exhibitions, events, and panel discussions. Drago has more than 100 publications distributed worldwide, celebrating artists such as Futura, Shepherd Fairey (Obey), Ed Templeton, Estevan Oriol, JR, Andres Serrano, Brice Marden and Letizia Battaglia.
Co-curated and produced “Cross The Streets” the largest international Street Art and Photography exhibition in Italy at the Museum of Contemporary Art in Rome (MACRO), with many site-specific works by leading artists.
At Venice Biennale 2019 produced the Bahrain Pavilion with the VIP events and international press. For the Saudi Arabia Pavilion the catalogue of the exhibition.
Won a contract to become official publisher for six years, of -Villa Medici- French Academy in Rome, under the director Éric de Chassey.
Provided strategic communications for brands and artists, creating solid relationships with clients such as: L’Oréal, Fendi, Bulgari, Mastercard, MAXXI Museum Rome, Triennale of Milan, The Art-Science Museum in Singapore, Magda Danyz Gallery in Paris-Shanghai, The City of Rome, the Nobel Peace Summit, Cité de la Musique – Parc de la Villette in Paris, Peggy Guggehneim Collection in Venice, FNAC Milan, Moleskine, MAMCO Museum in Geneva.
Led Drago’s nonprofit work. Partnerships with: Susan G. Komen in Italy, and ZOA (an orphanage in Zambia).
AWARDS: In 2005 Drago won the medal of honour from the President of Italy, Carlo Azelio Ciampi, for the exhibition “Kennedy. The Family, the History, the Values” held at the Temple of Hadrian in Rome, commissioned to Drago by the Mayor of Rome Walter Veltroni. Domitilla co-curated the show and produced it.
Director of Communications and Press Office (2005-2006)
Responsibilities included: brand positioning, print advertising campaign for SS 2006, media planning, new logo design, new window displays and new packaging, all events and celebrity management.
Produced the FW 2006 fashion show running the press office.
Client relations included partnerships for the FW 2006 fashion show with L’Oréal and Helena Rubinstein.
Benetton Group Center on Communications, Treviso
Photography Director and Talent Scout (2000-2004)
Selected all international talents to create new visiual languages for communication, research, exhibitions, multimedia and editorial projects for the Benetton Group and other clients, including non profit (like FAO, UN, UNHCR and SOS Racism).
Among advertising campaigns: “Food for Life” with the World Food Programme (United Nations) and “Visions of Hope” an editorial and exhibition project with The New Yorker (Condé Nast). Organized a series of conferences with opinion leaders.
European Institute of Design, Rome; Università dell’Immagine, Milan; Rhode Island School of Design, Rome.
Visiting Professor (2000-2004)
Held positions as a visiting professor and lecturer on advertising, photo
editing, art direction, editorial and exhibition design.
Florence Biennale of Fashion & Cinema
Executive Director (1997-1999)
Executive Director for the 1998 Florence Biennale of Fashion & Cinema, which included seven exhibitions focusing on the relationship between film and fashion that brought together award-winning directors, set and costume designers with renowned fashion designers from around the world.
Domitilla developed the conceptions for this Biennale, as well as managed all the creative talent involved: Terry Jones (Creative Director ID Magazine, London), Richard Martin (Director The Costume Institute, The Metropolitan Museum), Academy Award set designers Dante Ferretti, Michael Howells, Academy Award costume designer Gabriella Pescucci, Academy Award Director of Photography Vittorio Storaro, photographer Oliviero Toscani, Director Julie Taymor. Among the 60 fashion designers involved: Vivien Westwood, Valentino, Prada, Armani, Versace, Pucci, John Galliano, Alexander McQueen, Issey Miyake, Emmanuel Ungaro, Dolce & Gabbana, Martin Margiela, Ferragamo.
Parson School of Design in New York.
Professor of editorial and exhibition design (1995-1997)
Awarded best teacher of the year.
Book, magazine designer and guest photo editor. New York (1995-1997)
Clients: Aperture Publications, te Neues Publishing, American Express Publishing, Rizzoli Universe Press, Readers Digest Publications, The International Center of Photography, The Guggenheim Museum, Monacelli Press.
Richard Avedon Studio, New York
In-house graphic designer (1993-1995)
In-house graphic designer for Richard Avedon Studio. Clients: Pirelli,
The Gap, Versace, Hugo Boss, The New Yorker, Egoiste Magazine.
Gregotti Associati, Milan
In-house graphic designer (1990-1992)
As in-house graphic designer for architects Pierluigi Cerri and Vittorio
Gregotti, worked on exhibition design, branding, books.
Clients: Ferrari, Unifor, Alfa Romeo, La Rinascente, Poltrona Frau, Triennale di Milano, De Padova, Palazzo Grassi in Venice, Palazzo Reale in Milan, Il Lingotto in Turin and Kunst-und Ausstellungshalle Museum in Bonn.
Arnold Newman Photography
New York Studio manager (1988-99)
Worked closely with photographer on all of his clients’ projects.
Rai International, New York bureau (1989)
Author of interviews with famous American artists and musicians for the radio program “America Coast to Coast”.
The Cooper Union School of Art, 1990.
Bachelor of Fine Arts. Full scholarship for four years.
Undertook 1986 NYU Summer Program and 1988 Yale Summer Program
with designers Paul Rand, Armin Hofmann, and Richard Sapper.